Whether you’re just starting to run a website for your business or have been in the online world for years, your goal is to let people visit your page. This way, these visitors can turn into customers and generate sales. One of the best and effective techniques to achieve this is through SEO.
But before even thinking about SEO, you need to choose a platform to host and build your website. Since it started in 2003, WordPress has been one of the best software choices of bloggers in the market. And in the last few years, non-blogging websites have also used it as their content manager software.
So, what’s with WordPress? Should you use it for your business? Aside from finding WordPress support easier, here are a few of the many reasons why you should use it:
1. Easy to Use
WordPress is easy even for beginners, yet it’s powerful for web developers. It is a versatile tool for website projects like blogs, business websites, discussion forums, personal homepages, social media and networks, news portals, and portfolio websites. In addition to its intuitive interface, you can quickly add new pages, images, blog posts, etc.
Don’t be confused with WordPress.com and WordPress.org, though. The first one is what most bloggers use because it’s free, where you can publish your first post right away. On the other hand, WordPress.org allows you to create a custom website with WordPress for it. You can also control everything in WordPress.org as opposed to WordPress.com, which you can’t manage even the display ads.
2. Saves You Time
Since it’s easy to use, you don’t need to spend much time learning how to use it. What’s surprising is that you can build a website faster with that small amount of time learning. Similar to any other website, WordPress also uses universal-end languages and various tools, including:
- CSS
- HTML
- JavaScript and jQuery
3. Makes It Easy for SEO
WordPress focuses on user experience by featuring themes and plugins that work together to make websites user-friendly, attractive, and professional. Because of this, visitors tend to stay longer, increasing your ranking. Google rewards websites that provide a great user experience.
It’s also easy to optimize images for SEO on WordPress. Because images are essential in blog posts, it makes your blog interesting and readable, making the audience stay longer. On top of these, WordPress has awesome plugins that help with your website speed.
4. It Is Responsive and Mobile-Friendly
WordPress makes websites responsive and look good on any device with its themes. So, whether an audience uses a computer or a mobile phone, the layout will adjust to their screen. Since a significant portion of traffic is mobile-based these days, this is a smart way to attract visitors.
5. WordPress Has Huge Support Community
Whenever you need help or assistance for your website for some reason, anyone skilled in MySQL and PHP can do it for you. They can solve issues related to back-end functionalities. For front-end problems, someone with basic knowledge about HTML and CSS may lend a helping hand. An SEO agency may help with more serious issues.
Final Thoughts
Overall, WordPress offers amazing tools to build professional websites fast. At the same time, it’s a gem for those who just started web development. Depending on your goals and what you want to create, WordPress is worth giving a try.
If you’re seriously looking for ways to boost your sales, consider working with specialists, such as Figment Agency.